Real estate communication integrated into the city
Real estate communication integrated into the city.
As part of its real estate promotion, foncière Habitat enhances its program through the decorative covering of its construction site, specifically its fence.
Capturing the attention of potential buyers
The challenge of site covering is to attract the attention of passersby by highlighting the program.
The construction site fence is a key external communication tool for attracting potential buyers and directing them to the sales office.
Integrating the construction site into a green setting
To communicate while providing a pleasant environment for passersby, Foncière Habitat enlisted Celize to create a trompe-l’œil vegetation covering.
This decoration aims to both promote the real estate program and integrate it into the local environment.
The approach of integrating the construction site is designed to appeal to users while respecting their living environment. The work is concealed, and the decoration adds a natural and warm touch.
Celize manages the entire project to ensure a reliable and aesthetic solution: site surveys, graphic design, recommendations on the technical display solution, production, and installation.
Construction site fence as a real estate communication tool – Puteaux (92)