Display totems for a noble cause
The association “Un Pas Vers la Vie” is fighting for the creation of Educational Spaces intended to provide adapted schooling for children and adolescents suffering from autism. Moved by this initiative, Celize generously contributed to the exhibition organized for this purpose at the Canopée des Halles in Paris.
A photo exhibition that feels good
To date, 3,500 French patients live in Belgium due to the lack of adequate facilities in France. In response to this situation, the association “Un Pas Vers la Vie” decided to act by designing, with the help of generous donors, Reception and Learning Houses for young people aged 2 to 20 with disabilities such as autism and Down syndrome.
The exhibition “100 Portraits to Change the Way We Look at Autism” is part of this effort, aiming to raise public awareness about this cause. Celize is proud to have participated in this project by providing Bonaventure L’Agence, in charge of the event, with its Mobilize 4-face totems free of charge.
An event collaboration to combat preconceived notions
Lasting three weeks, this outdoor event required a communication setup that was easy to install, weather-resistant, and visually appealing. Celize’s Mobilize totems fulfill these functions while perfectly integrating with other display solutions.
This was the approach taken in this specific case, where multiple types of communication supports were used together: portrait totems and Celize’s 4-face totems with a more educational purpose. A general harmony emerged around a well-thought-out walkthrough. This collective work, involving various partners, was awarded the Grand Prix Stratégies de la Communication Santé in the “Event Campaign” category.
The construction site communication is thus softened, and any potential disturbances related to the work are perceived differently. This original display aligns with the sustainable development principles of the two concerned real estate programs. The presence of greenery catches the eye and enhances the impact of the outdoor signage.
Safe and versatile modules
As usual, the assembly of Celize’s patented Mobilize 4-face totems was carried out by the company Megamark. They installed the steel and wood structure and then integrated the printed black-and-white hoardings. The entire setup is self-weighted, providing total stability without ground anchoring.
The advantage of Mobilize is also its adjustability in both dimensions (200 to 300 cm in width and height) and number of faces (3 or 4). It thus adapts to the configuration of each event and can be considered for either purchase or rental.
Whether it is for raising awareness, promoting, or communicating, Celize offers a turnkey mobile display solution.
Graphic projections allowed the promoter to visualize the proposed assemblies, the possible arrangement (vertical or diagonal) of the panels, and to choose boxwood as the type of foliage. For optimal safety and stability, the support frame rests on low-carbon concrete blocks.
With Celize, you benefit from a personalized study and a turnkey service (from design to implementation). The guarantee of a project handled with complete peace of mind!
