How to enhance your brand with a crane-mounted lightbox?
Executing a short, medium, or long-term construction project can be a fantastic opportunity to communicate. Whether you are a developer, artisan, local authority, etc., whether it is to announce an architectural project, the rehabilitation of a neighborhood, many specific supports exist. Among them, have you considered the potential of a crane to enhance your brand?
360° visibility with the crane box
Giving height to your brand is the unique opportunity a construction crane offers. In an urban environment, it is often difficult to stand out and visually attract attention. By utilizing equipment such as a crane, you inevitably attract attention. Your company’s identity is immediately recognized. Wherever one is located, it is impossible to miss! As a real estate developer, you can be certain that the ongoing project will be associated with your name. This has been observed by Faubourg Immobilier.
The crane box: A unique support
The illuminated crane box marketed by Celize perfectly meets these expectations. It offers the desired “spotlight” as it benefits from an exceptional location day and night. Installed on the counter-jib or the mast of the crane, it is equipped with LED lighting featuring a night recorder. The system automatically turns on when daylight fades and stays on until 1 a.m. It then turns off and only resumes operation at 6 a.m. It thus complies with the Grenelle 2 environmental requirements and allows for controlled energy consumption. The crane box offers double-sided display, covering all viewing angles.
Comprehensive construction site communication
To enhance an urban project under construction, hoarding or scaffolding wrapping is often used. Communicative and/or decorative, many variations exist. The crane box perfectly complements these communication methods. It catches the eye and prompts further curiosity. It can then direct to more detailed information about the project itself. Thanks to this combination of supports, the entire site reflects a coherent image and conveys an even more impactful message.
A crane box signage adapted to each project
The crane counter-jib or mast box from Celize is available in three standard models:
- L 300 x H 150 cm
- L 400 x H 100 cm
- L 200 x H 200 cm
These different sizes allow for the integration of various logo shapes, longer elements, while maintaining optimal visibility and readability. Custom sizes can also be considered. The backlit banner used as the printing support is perfectly stretched by the frame. It can be easily and quickly replaced by a technician. For complete peace of mind, the Altize box comes with a 2-year warranty and a maintenance service is provided. This device is available for purchase or rental.
Safety imperatives
Communicating on a crane requires true expertise. Indeed, the extraordinary dimensions of such equipment necessitate consideration of numerous parameters to ensure maximum safety for the device. At 30 meters above the ground, taking no risks is paramount! Wind resistance, weather conditions… are elements to be considered. Each crane model is therefore verified to ensure its eligibility and proper compliance with the fastening method. A close collaboration is then established with the crane operator and the site manager. The crane operator ensures the rebalancing of the crane in advance due to this new element. Additionally, Celize handles the necessary electrical connection from a specific box located at the base of the crane. Nothing is left to chance. Our Altize device is approved by a study office that certifies its quality and fastening system.
Installation and dismantling included for your crane box
Installing the crane box requires preparation, technical precautions, and expertise. Celize’s teams anticipate each step. They analyze each situation by gathering necessary information in advance (specifics of the crane, accessibility to it…) to ensure the intervention goes as planned. The setup is carried out from the ground or, if the crane is already in place, by rope access technicians. Regular contact is then maintained with the site manager to know when the crane will be dismantled, thus planning the removal and retrieval of the device. With Celize, you benefit from a turnkey solution and a dedicated contact who supports you continuously.
To ensure your brand and real estate project are well-highlighted, various options are available. Take a look at our projects and let’s discuss.